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View Full Version : Mini knows marketing!


hiwayman17
01-15-2002, 03:15 PM
I have to say in the past 7 years of being online, I have never run across advertising and marketing done better than what BMW is doing with the Mini. If anyone visits the Mini website on a regular basis, you know what I mean. The intro page changes about once a week. The page, therefore, is always fresh and interesting.

The website is making a roadtrip video this winter and they emailed me for suggestions as places of interest to drive the Mini. We'll see if they go where I suggested. (Grace Cathedral in San Francisco, the Artichoke Capital of the World in CA and Trader Jack's flee market in Santa Fe)

I've already got the Mini baseball cap and most of all, I want the damn car!

Suzuki also has a pretty good intro for the new Aerio on their webpage.